Top Ways To Get Free Website Traffic

Traffic is the critical ingredient in every successful online marketing strategy, but not just any traffic will do: you need targeted traffic.

Here are some highlights to inform you or inspire you (or both!) from one of the top ways to get free website traffic, explained in the eBook, The TOP 25 Ways to Get FREE Website Traffic.


Free Traffic Through Starting A Newsletter

Industry statistics indicate that the majority of visitors to a website do not purchase anything. On the average, only one in 100 visitors to a site are likely to make a purchase. This is why it is so important to stay in touch with your visitors: so you can create further opportunities to make sales presentations.

One way to increase your traffic and your sales is to turn your visitors into repeat visitors. A niche-focused newsletter is ideal for the purpose. It keeps you in touch, provides them with valuable information, and encourages them to visit your website regularly. Additionally, as they begin to recognize your knowledge and authority in your niche, they will come to trust you more.

If your newsletter is not too promotional and provides good, solid information, this could also encourage them to tell others about you, translating into more targeted traffic for your website.

To start a newsletter like this, you can set up a follow-up message sequence in an autoresponder service such as GetResponse or aWeber. Personally, I have been using GetResponse successfully for a number of years. For information about GetResponse, links can be found on my website.

Once you have a series of messages set up in your autoresponder be sure to place a newsletter subscriber box on every page of your website. As a sign-up incentive, it helps to offer visitors something free, such as a free report or eBook.

GT :-)

p.s. What is YOUR experience or opinion of this method of getting free website traffic? Post your thoughts and comments here.

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This has been information and excerpts from the eBook, The TOP 25 Ways to Get FREE Website Traffic, available free to subscribers of my Website Traffic Tips Newsletter. See my IM faceplate Spotlight for details: http://www.imfaceplate.com/GTBulmer/spotlights

I've been offering newsletters to my website visitors, similar to what is suggested above, for a few years now.

My most recent newsletter is focused almost exclusively on ways to get more website traffic, since traffic seems to be the biggest challenge most Internet Marketers face.

Of course, the purpose of a newsletter is to help build your list of prospects, and the reason you want their email info is so you can offer them other products and services.

However, as indicated above, you want to keep your newsletter mailings from being too promotional and you want to be sure to include good, useful information in each mailing.

I try to do that. I do include a product recommendation in the newsletter mailings, but it is typically at the end of the message, after the signature.

GT :-)

It can be tough to come up with a series of articles for your autoresponder messages, but if you can swing it, it is best to load your follow-up message system with a whole series rather than trying to write them one at a time as you go along. That's the whole idea of putting your list building system on autopilot - setting it up, then letting it do its thing while you are taking care of other tasks.

There are many sources of inspiration online for topics for each of your newsletter articles. Or you might consider a source that writes the series for you, or that gives you a selection of pre-written articles to choose from that you can load into your autoresponder.

If you have a number of blog posts posted, or you have a number of articles submitted to article directories, you can adapt these to suit your purpose for the autoresponder.

GT :-)

Another idea for your email newsletters is to send out a survey every once in awhile.

Survey your subscribers either with a couple of specific questions about your business, your website or the newsletter itself, or with a series of product or marketing related questions.

You can come up with your own survey questions, or do some surfing to see what other marketers include in their survey questions, or you can do a search engine search and find resources that will provide you with surveys and survey questions relative to your focus or marketing niche.

GT :-)

Some of us use our autoresponder newsletters exclusively for business and marketing. We tend to forget the "social" side of marketing and the value that can be drawn from connecting with the people on our email list.

If you have an email list and an autoresponder system that lets you drop in custom messages, then I recommend that you take a few minutes through this busy holiday season and send a "Season's Greetings" kind of message to your list.

And aside from a web page or sales page link in your signature of the message, keep it free from being promotional. Just be friendly!

GT :-)

I have offered a few ideas and insight here on getting traffic and generating sales using an autoresponder system and an email-based newsletter.

What are some of the ways YOU use your autoresponder and/or your newsletter for marketing?

- What type of content do you use?
- How often do you space your mailings?
- Do you use opt-in forms, landing pages or what to build your list?

Share your thoughts, experiences, practices.

GT :-)

Hi GT, well I use my autoresponder to send out mail immediately after someone opt-in. Then 2 days, 3 days intervals. I usually send out an email every week. I use landing pages, splash pages, and opt-in as well according to what I'm promoting.

Thanks for the personal example, Terry! You are following a good process.

Here is a content tip for marketers looking for ideas of what to include in their autoresponder newsletter messages.

~ After you have published a new post to your blog, why not add it at the end of your newsletter series? You might have to edit it a bit to make it more suitable, but you shouldn't have to edit it much.

~ You can do the same with articles you have posted anywhere. Once they have gone live, then add them at the end of your newsletter series.

~ Don't forget your Product Reviews. They can be added to your autoresponder series, too.

GT :-)

Publishing a niche-related newsletter and encouraging your website visitors to sign up for it is still an effective marketing technique and one that is even more important now that traffic from the search engines is less dependable.

This is your opportunity to let your light shine. Give value in your newsletters, not just sales messages. Truly focus on giving your readers some good, solid information that they can apply to their businesses or their lives.

If your sales messages outweigh your helpful info, you risk losing your readers; they will delete your emails before reading them.

On the other hand, if they see more meat in the messages than sales pitches, they will be much more likely to open every one of your emails to see what's there.

GT :-)