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|I am Bill Gelwick, Social Media Strategist, writer, marketing specialist and one of two founding partners at http://MuchSocial.com
Social Media has become quite the Buzzword in recent years, but there is a reason for that. Facebook, Twitter and LinkedIn are the new ABC, CBS and NBC.
Yes, I know everyone likes to focus on Social, but the other half of that is Media. These are still media channels, they just happen to support two way communication, which is the paradigm shift of our day.
Previously, Media meant being talked to. Now, it's a two way conversation. We have come to expect to be able to interact with a brand, and get response quickly. Studies show that Twitter users expect a response within 30 minutes when they engage a brand, especially with customer support issues.
Before, you could talk to the TV (You know you have done it), but it didn't' respond. @Reply to a tweet though, and you can get a response from someone in almost any company.
For business owners, this creates some challenges. How do you keep up with promotions on Social Media, managing customer service, generating quality content and still manage to actually operate your business?
That is where we come in. Through our free content at http://MuchSocial.com we provide information to help business owners of all types and sizes manage their Social Media activities.
We will soon be publishing several books on Kindle covering various aspects of doing business on Social Media as well as opening a self paced Social Media course, The MuchSocial Academy.
Stay Tuned for further updates. You will be glad you did. And please "LIKE" our page at the link below for more updates and daily curated content from the top minds in Social.
Bill Gelwick | AbdeelMarketing