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Kelly Wilson | kellywilson

Web Design

Nov 6th 2014 at 1:30 AM

Discuss our views and strategies with a specialist is not always comfortable for the person involved, especially when it comes to issues having to do with technology exercise. Although difficult to believe, the Adelaide web page design consultant faces a special problem when trying to successfully implement a good marketing campaign on the Internet, perhaps largely due to the low technological culture in Adelaide and in Australia generally. Whether it's a disease, a problem with our car or, for that matter, Website Design, diagnosis and recommendations by an expert are sometimes difficult to accept.

One of the most common reasons why many companies get in touch with our company is because their websites are not fulfilling the advocacy role for which they were created. They communicate with one goal in mind: to make your Web pages can be located by search engines.

Website Positioning

When requesting service search engine rankings, entrepreneurs and managers usually expect an answer to the following three attributes: it is effective, simple and inexpensive. However, in many cases the diagnosis made by an agency such as ours, a specialist in Internet marketing, breaks with that hope, since the solution is itself effective, but not simple or inexpensive as customers expect and that in most cases the specialist will recommend a total redesign of the site.

A couple of weeks ago, for example, which happens every day more frequently, received a call from a company in Adelaide that manufactures and markets various products for the construction industry. They had a few months after his website published on the Internet, had found that very few people passing by your site and wanted to position your website simply by hiring a positioning service. I cannot describe the big hassle of this executive when we said your site, which had invested a significant amount of resources had to be redesigned entirely to achieve its goal of generating new business opportunities through its website.

In an effort to salvage some benefit from the investment that has already been done in the design of Web pages, these companies will surely try various strategies suggested by some inexperienced consultants. However, efforts in most cases be virtually useless and executives will end eventually accept that their website is poorly done or not to be so dramatic, it was not designed with the aim of promoting the products and services through the search engine rankings.

Different Strategies

As if that were not enough, the issue is further complicated when they go on stage who have been referred to as the party of pseudo-marketing experts "rude" in Internet technical low profile all they do is confuse entrepreneurs and directors. They, "the tough" economic solutions posed but ineffective as massive and frequent search engine registration, lists 500 parameters, exchanging links, text on white background, rich entry pages and other technical parameters not supported by search engines. On the other side are "technical" agencies that may offer a higher rate of effectiveness in online marketing campaigns, companies with experience in technology and management of projects, which have been given the task to specialize in this very complex field of search engine rankings (search engine positioning).

Our firm has more than five years communicating to the market that there is a more effective way to do well on the Internet. Some are catching the recommendation time, based on learning other costly failures of their campaigns.

Our advice is to pay attention to the experts in web design before making their decisions, but sometimes its recommendations are not precisely what you want to hear.

Nothing like being in the hands of a specialist!

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