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Exhibition and Stall Designing Is the Means for Promotion

Mar 27th 2015 at 12:59 AM

When a company wants to promote their product or brand they advertize and let the mass know about the quality and uses of their products. Advertising can be done through commercials, radio, magazines and hoardings but most companies choose to promote their brands through exhibition and fairs as here people can cover a wide range of brands and compare the products according to their desires. These exhibitions are executed for targeted audience where interested people can come and experience the product by themselves.

Fairs and exhibitions are mainly conducted for display of gadgets, books, ethnic products and textiles. Their products are displayed in an elegant and attractive manner mainly to attract viewers. People interested can take a look about the quality and design of the product. Every exhibition comprise of stalls which are creatively designed with vibrant colors to make it as attractive as possible. There are competitions with rival brands therefore everyone wants to be the best. Everybody wants to display their product in a unique way so that the clients get interested.

In terms of textiles, their exhibitions are help on a grand scale. Their stalls are designed in eye-catching colors as home textiles are mainly bases on colors. The stalls are designed in a concept based on the brand and type of product they offer. They are constructed with a wide range of raw-materials from, wood, posters, stickers, electricity, paint and many more materials. You would need a good number of workforces to execute the construction in perfect order.

First of all a ground base is made where you begin the foundation. After this, the walls and pillars as placed in order which is mostly made using plywood and steel frames. This is where the work of creative architects’ begins. They create a concept which represents the brand itself. The colors, the style and concept is carefully chosen and constructed according to the budget of owner of the company. The lighting is also carefully placed ion perfect order to bring out a brilliant and lively look. After the stall has been constructed all the products are placed and organized in the most graceful manner.

These stalls are given an attractive look with creative computerized prints which are designed by experts. They are glued to wooden walls to make them attractive and give an idea to the visitors. Brand and product names are also placed in order to give convey the clients. Apart from the stall and products there are a lot of things required for the perfect execution of exhibitions. Posters, catalogs, leaflets, standees, banners, danglers and many more promotional materials are displayed all around the exhibition hall to guide you to the stall you are interested in. Everything is made from the ground up to offer authenticity, creativity and excellence to every client.

HGH India is a renowned exhibition for textiles and home furnishing products where cannoneye is largely involved in exhibition stall designing and promotion of products. Comprising of talented creative designers, they make an excellent posters, catalogs and stickers to enhance the look of your stalls. Cannoneye design every stall to bring something new to the exhibition. With the use of modern technology they achieve the best and satisfy all the needs of the clients. Our team works together to make a mark in the minds of every visitor.


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