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Infusionsoft CRM review

Mar 10th 2015 at 3:08 AM

Infusionsoft is a software that was introduced in the market to help the small businesses in getting organized, enhancing their sale and saving time. Most of the small businesses that are new in the industry prefer using this software to manage as well as automate their marketing programs and sales using a unified system. However, the companies should have an experience in digital marketing so that they easily use the software without any kind of trouble.

Apart from the basic organization, infusion soft reviews also offers additional features like email marketing, lead scoring, lead capturing and e-commerce. If you wish to know more about this software, you can read the infusionsoft review further discussed below.

Main features –

Organization – Infusionsoft is known for its amazing organizing features as it offers the tools like contact and task management systems, mobile capabilities and calendaring options. With these options, the businesses can easily keep a track of the sales histories, lead sources, account balances and information of client contacts etc.

Automated marketing and promotion campaigns – the software comprises of several templates using which the businesses can design their own marketing campaigns. The software also allows them to create customized campaigns using the several options offered by the software. The several features that the businesses can make use of include direct mailing, email marketing, automated voice broadcasting and social media posting. You can schedule the posts for specific dates and time. Italso provides you access to the real time marketing reports with open rates.

Email Marketing – with Infusionsoft the customers can also design professional business emails. These emails can comprise of promotional offers, autoresponders etc. The features like span scoring make sure that your email drops in the inbox of the customers. the email can be designed using plain text or HTML and can also include special elements like social sharing buttons and text boxes. Customization options are also offered.

Lead Scoring – lead scoring is essential for the business in order to enhance the sale and get more customers. With infusionsoft the businesses can easily identify the hot leads thereby improving the overall productivity of the business. This can be done easily by checking out the flames in the contact’s profile. The more number of flames indicate that the lead is the most suitable.

E-commerce – the software allows the businesses to operate a single system for all their sales requirements. It offers several e-commerce tools like creating order pages, store front, manage collections and billing, post-purchase follow-up etc. using which the businesses can create upselling offers and messages.

Pricing – the businesses can use the software on simple pricing without the need for getting into any kind of contract. There are different price ranges in which the businesses can avail the services. These include per month essential package which is available for $199 and per month complete package which is available for $379.

With these exceptional features Infusionsoft allows the small businesses to get organized and enhance their sales easily. It has proved to be a boon for the small businesses.

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