How hospitals are going digital?
Saving lives is a serious business and sometimes a costly affair as well. Major diseases are worth billions of dollars to the pharmaceutical industry and it is only forecasted to double in the next 10 years. Considering the amount an individual pays for his or her treatment at a hospital, they expect state-of-the-art technology and other peripheral offerings within the premises.
Hospitals, like any other business, have understood that they have to project themselves as a brand in order to gain customers. Being a hospital, their primary promotional objective would be making the patient’s and family’s life more comfortable and serene within the premises.
In the last few years, hospitals have gone through major refurbishment with respect to its design, room decoration, nurse’s uniforms, etc. But recently, there has been a surge in digital refurbishments within a hospital premises. To make their premises more desirable to individuals, hospitals have started including free WiFi for patients and other peripheral activities involving the internet.
When the hospitals had started off with its digital refurbishments initially, the internet activities were targeted towards giving free access to all guests. As technology progressed with time, hospitals started going completely digital. Now, one can find an entire map of the premises, locate where the toilets are, book an appointment and various other things using either an app or a customized webpage once you connect to the hospital WiFi.
These offerings have made hospitals a lucrative affair as patients come there with their family and spend a much longer duration than before. As the internet involves all our work, it gets much easier for the patient and their family to even work from the premises. This directly contributes to revenue as the patients or their families don’t have to move to another location for anything else.
Although it is presented and promoted to be used by the patients and their families, the hospital WiFi solutions are also used by the doctors, nurses, the administrative department and various other departments to make their working more efficient.
Internet has only made our life better and more convenient and it continues to do so. Hospital WiFi solutions along with other such offerings will not only accelerate business revenue but will open new avenues for developers and create more job opportunities.
Centerac Technologies, based in Mumbai, have been developing hospital WiFi solutions and other such technology for various industries including healthcare, hospitality, retail spaces.
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