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Enterprise Apps Do Not Appeal All Employees – The Why and How Of It

Dec 22nd 2015 at 4:55 AM

No doubt, mobile solutions have a great potential and if companies are not leveraging it, they have got their business IT plan wrong. Today most company's have someone create a website for them, but is that enough?

A well-developed enterprise application can amazingly boost the productivity and help you take your business a notch higher. However, it is imperative to have an impressive and intriguing application that can interest your employees. This is so because in order to enhance the business efficiency, employees must use the available tools in the best possible way. Thus, employers must endeavor to ensure that their employees are comfortable and happy with the mobile solutions that the enterprise is offering them.

Why an enterprise app should appeal employees?

If your application is leaving your employees frustrated, they won't be able to deliver their best performance due to obvious reasons. There are several stats and analytics that state that complex and clunky enterprise applications drastically impact the productivity levels of employees and the bottom lines of the respected organizations. Therefore, it is vitally important to get an enterprise application with a good user experience that employees won't hate.

How to develop an appealing enterprise application?


Enterprise App


1. Get Yourself Fully Engaged In The App Development Process

Assessing the application development plan beforehand can help developers deliver a blissful application. Therefore, one must share details like who is the target audience, your expectations from the app, the way it will be used, and so forth. Your complete involvement in the application development phase will get you a prolific enterprise application with a great user experience. Developers can shape your application in a better way if they get your involvement in the early prototypes and mock-ups.

2 . It Would Be Worth Overhauling Its Look And Feel

If you are offering mobile applications development services to your clients, most probably your client will rate the app for its visual appearance. Unlike your client projects, an enterprise app won't be rated for its visual appearance. But, since there would be some employees who need to a spend a large number of hours on your enterprise application, it is viable to invest in resources to make the app aesthetically pleasing. A boring and dull design can adversely hamper the productivity of your employees. Therefore, it is completely justifiable to develop a captivating enterprise app with an appealing design.

3 . Attract Employees With An Intuitive & Familiar Interface

No, I am not suggesting you to share money rewards with your employees in order to seek their attention. But, you can integrate the requisite features and functions in your app in a way while keeping the familiar mobile patterns in mind. This will certainly allow them to get their hands on the application in no time and feel rewarded whenever they use the app. A smooth and breezy experience will definitely motivate employees to use the app without thinking twice and thus, enhance the adoption rate.

Moreover, it is also advisable to keep the ongoing app design trends in mind. Since, feature-specific apps are more preferred than feature-rich applications, it is a good practice to integrate only a few essential features that employees actually use, rather than messing the app with extraneous features. This way, developers can make the application less complicated and more useful.

However, it is imperative to make all the crucial features as simple and legible as possible. Employees must feel less burdened while using the app, and this could happen only if your app will have a flat learning curve and intriguing design.

4. Involve Your Employees In The Development Process

By involving your employees in the development process of your enterprise app, you can motivate them to become candid about the bugs and changes in the app. There is a great likelihood that you might not be able to include a gigantic bunch of your employees, but you must consider the key employees. You can ask them to review the features and wireframes of the application. They can eventually help you create a better product. By allowing the developers and employees to share their feedback during the development phase, it can give a sense of ownership to the users, and thus, improve the app adoption rate. Moreover, it is always advisable to seek the feedbacks simultaneously, instead of waiting for its completion.

5. Prioritizing is Imperative

It is true that everyone is not going to use all the features available in your application. Thus, it is essential to think of the core features and accordingly add modules to deliver a personalized experience. Delivering a custom UX in your enterprise application will help the employees accomplish their task rapidly and with a greater precision, that too without getting annoyed.

Wrapping Up

It is true that an awesome enterprise application can amazingly help boost your business. On the contrary, a poorly developed enterprise app can dramatically harm your productivity and would be a complete waste of time and efforts. If your employees are driving a bad user experience from your enterprise application, it will adversely affect your business. This is why it is always better to ensure an incredible UX that can appeal your employees and help them stay focused on their work, instead of frustrating them. I hope the aforementioned tips will help you augment the UX of your enterprise application and deliver an astonishing application.

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