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A convenient solution for all your shopping woes

Jan 8th 2015 at 1:02 AM

Internet has made our life better than what it was 10 years ago. Mails have changed to emails, personal chats have changed to WhatsApp messages and meeting new people in social gatherings have been changed to Facebook. While a lot of people would argue its merits, our lives have definitely been affected – positively or negatively is for you to decide.

There are a variety of ways one can provide internet and the vector has always evolved and is still evolving. From using the same connection as your phone to a broadband connection that uses a higher bandwidth to give one a better experience. However, for the last couple of years, the use of WiFi has accelerated for both residential and commercial uses.

For the last 5 years, internet has completely invaded our lives and has forged an eternal bond with us. Now we can’t live without the internet. The obvious next step was for businesses to take advantage of such an offering and find a way to monetize it. This gave birth to what we call now as ‘WiFi Hotspot Solutions’.

Generally targeted towards B2C brands, this offering has helped brands across the globe double their revenue and create enough engagement to target millions of new customers annually. The WiFi Hotspot Solutions are simple, easy and very engaging to use. The simplest ones work on the assumption that you would connect to the nearby free WiFi when you locate one, which we generally do. Once the connection is active and you want to use the internet, you will have to go through a specified brand gateway that promotes various offerings and discounts, which you will have on your phone while you browse at the shop.

Currently brands are coming up with more advanced offerings using the WiFi Hotspot Solutions, where customers will get a virtual showroom on their phone and a lot more. These new technologies are going to make shopping a lot of fun for the men and women alike.

Technology will only get better and more intuitive as we go into the future. Down the line, our phones are going to tell us what is best for us and what is not. How many of you are ready for that?

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