Paul Hines | paulhines

When Your Marketing Budget Is Zero

Feb 14th 2011 at 4:00 PM

Lets face facts here, we all don't have the luxury of having a Marketing budget, most newbies jump into the Home Business world having no clue about the expences involved in running your Home Business. If you don't know what you're doing you'll quit even faster than you normally would without understanding whats really involved. I'm writing this for the complete newbie who has no idea of what they're getting into because I wish someone had warned me of what was to come. Trust me, these weasels who get you into these businesses won't tell you until its too late, most just want you to get you hooked into the upgrade circus that won't ever end and will leave you more confused than you were before you started. If you think this is a rant, stop reading this now and grab your wallet and prepare for a fantastic voyage.

First things first, stay as far away from Google AdWords as possible, don't think about it, don't read about it and don't even get into a conversation about it if you're a rookie because if you play around with it I feel sorry for you, your wallet and credit card will fall into a Black Hole never to be seen again. You don't have a clue about the correct keywords to choose and you'll get into a bidding war for keywords with a Shark and the sad part is that most likely the keywords you choose won't even be the correct keywords for your niche and even worse than that, some of these businesses have people in rooms that they pay to click the competition right out of their money. In other words, Google analytics will show that you're getting plenty of clicks and you'll be left wondering why you have no conversions, the reason is because your competition has been clicking you out of your money and Google won't even tell you that that tab you clicked when you signed up gave them the right to raid your credit card when your account got low, so essentially you've just been hit by your competition and Google, aint this fun so-far?

I strongly suggest that you invest some time in learing the science of blogs, article marketing and writing free press releases, its still working for me, if you need proof just Google the keywords Elite Profit Network and any keyword you can think of to add to that and see where I rank and I didn't pay a dime for that Google ranking. Its simple, once you learn the rules of the game, you can play too. Don't get me wrong, there was a time that I would rather stick a fork in my hand than to write my own stuff but when your Marketing budget is zero, you become creative and either learn to play the game or become the game. Learn to write your own stuff, feel free to guest post on blogs as well. I learned this because I had limited choices and necessity is the mother of invention, the bottom line is that Google rewards minty fresh content, no matter what happens in the SEO world, content will always be king. Thats how Google got where it is and I don't see them changing that formula anytime soon. People can talk about Google algorithms all they want, of course Google will make adjustment but they have to because the pro's and weasels will always try to cheat. For more of my stuff just visit my blog, the link is below.


Please to comment
Feb 14th 2011 at 7:47 PM by deltastarf
Great information Paul. I have never used AdWords and I am glad I didn't after this article. Thanks for sharing the article.

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