Walter Mulder | walterm
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What You Need To Know About List Building

Jul 14th 2010 at 3:53 AM

If you wonder how some people are able to make money from web traffic, the secret is to build effective email lists that you can use to send information to your clients. List building is such a critical part of increasing your client base that there are many courses and ebooks devoted to the topic. Here are a few suggestions that you can use in order to turn prospects into buyers. Here are a few tips that you can use to make list building very simple.

Website structure is important. This means including a squeeze page. This is a page that has no exit hyperlinks and which offers customers something in return for leaving their email addresses. Squeeze pages rely as much on the way they look as what they say so be careful when constructing yours.
You also need to make sure that you email the people on your lists regularly. Think outside the box and find ways to email them that include, but are not limited to newsletters and special offers. Remember, you want your people to feel special about being on your mailing list.
You also want to make your customers look forward to the emails that you send them. Remember that the last thing you want is to end up having customers ask to have their emails removed from your list.

If you are careful about how you structure your website and you include valuable information and product offers in your emails you may find that you end up with a massive emailing list that you can then use to increase your customer base.

2 comments
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Aug 5th 2010 at 6:45 PM by philjansen
Thank you for a well informed article. God Bless - Phil Jansen - Who I am makes a difference - http://philjansen.com
   
Aug 4th 2010 at 1:03 AM by yhbecpublisher
Great tips on list building Walter! Recently I have noticed at least 5 lists I'll be unsubscribing from as they are only sending 'go download this now' links daily. No content, nothing about the 'thing' to clue me in on whether I already have it or even need it, what a waste of everyone's time that is. Cheers Soroya
   

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