Troy Wray | troywray

What do you recommend...part II (red flags)

Sep 9th 2010 at 12:50 PM

In part I I talked about the possible dangers to our reputation by 'recommending' businesses (bizops). At the very least, you have to hand-on-heart believe in the opportunity. No-one can guarantee anything and anyone who takes your recommendation should do their own due diligence.

I said how I rarely recommend anything but I often get asked for my opinion on such-and-such a business. Here are my personal guidelines - a list of red flags that should warn to tread carefully and tips to help you tread through the minefield of online 'bizops'.

Red flags

These are generalisations and are my guidelines. They are not directed at any particular program, nor should they be considered to be applicable to every program. Do your own research, you read these guidelines at your own risk :-)

#1 Any multilevel program where they say there is no need to recruit or sponsor and that spillover will do everything for you.

This works well for the program owner, they get lots of upgrades because people would rather pay than sponsor. But if only a few sponsor, there is no spillover to speak of.

This kind of sales page applied to what otherwise may be a good product/service is exactly the wrong message to send out. It recruits lots of lazy people who will all drop out when they don't get their promised referrals.

#2 Any program that promises lots of money quickly

or even in a specific but short timescale should be viewed with healthy scepticism. This one should need little explanation.

#3 Is there a real product/service?

Can you touch, hold or use the product or service?

#4 Would you use the product/service yourself (at the retail price)...

...if you weren't getting involved in it as a business opportunity?

If you wouldn't (maybe you already have a service that does this for example) but you honestly believe that many people would then that's ok. But of course, if you're going to promote it, you'll have a lot more credibility if you also use it.

#5 Has the program been around long enough to believe any future predictions they make?

If they are forecasting you'll make $22,000 in the first 6 months and they've only been online 2 months...

#6 Ignore anything hypey or vague and drill down to hard facts.

Question everything. Don't read something stated as a fact and blindly believe it. Apply some common sense.

#7 'you must get in at the beginning'

With these type tactics they are actually shooting themselves in the foot. If the business is going to be a winner for you, it has to be a winner for people that join a year down the line.

If it really is important you join now, doesn't that mean it's going to be no good soon?

#8 Treat testimonials, scrolling boxes of who's recently joined, mentions of member numbers, income proof pictures etc with healthy scepticism

- don't just believe everything because it's on a web page. Remember that while many genuine sites do these things, you can't expect a scam site to look different - they are going to do everything they can to make it look trustworthy and a good opportunity.

#9 Be wary of seals and badges

- you may find they mean nothing. Ignore logos 'as seen on...' - they often mean nothing either. As seen on Google - appeared once in a search (see how easy it is, they couldn't technically be accused of lying, just misleading)

#10 Trust your intuition.

You might be wrong but at the very least use your instinct to slow you down. Never join the first time you see it. Bookmark it and go back the next day, see if it still seems tempting.

#11 Work At Home schemes

I have heard of no genuine work from home scheme where you are expected to pay anything up front - not for a manual, a kit, an interview, a selection process, forms. The safest advice is to treat any work from home opportunity as more likely to be a scam than not.

#12 Beware of statements made as if they are unquestionable facts.

A bit of repetition but this is probably everyone's biggest flaw - we read something and because we want to believe it, we throw common sense out the window and just believe it. It's why I say come away from the site and go back later.

#13 If it walks like a duck and quacks, there's every chance it's a duck!


I did say I would share a strategy I do recommend to people that ask me but since this was longer than I predicted, I will have to leave that till part III.

I'm sure some of you will have more to add...leave a post and I'll add any good ones to the article.

Feel free to reproduce this article but please leave this link intact:

Please to comment
Sep 9th 2010 at 5:17 PM by TimRR
Wow this is so true,, You said it very well

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