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Ways to Localize Your Business Information and Contacts on Google

Apr 16th 2014 at 10:25 PM

Google makes it possible to seek the right information and thus swift your businesses to success. Those everyday searches and queries made by people gets complex if the right results are not at their display. Searchers are in quest of right business information and it’s when your work starts. The most common queries may vary from contact no. of a customer service, location of any business or even the opening hours of their firm.

This crucial information can certainly be located in a business’s location page or a contact us page of a corporate website. It’s when Google precisely locates those pages only then it extracts the right information of company’s official website. Thus, the right info extracted by Google is made available for the searchers looking for the businesses.

Here's how you can make those searches possible. Few imperative recommendations are precisely given below to help Google surface and display all the vital information as mention below:

Important Corporate Numbers: If you are looking for certain corporate numbers, various among them are significantly displayed in Google search results. Example being, a searcher is looking for Ranbaxy Lab customer care number.

With keeping a brand new launch by Google in mind, markup helps you to state your preferred phone number for reference by using structured data markup, which is certainly embedded in your website. The numbers successfully supported are:

• Bill Payment
• Technical Support
• Customer Service
• Billing Support

Apparently, one can also indicate if its toll –free, suitable for hearing –disabled or even the phone number serves specific counties or globally to the customers.

Suggestions for a Specific Local Business Site

Corporate e-commerce firms are there to make robust investments and get high ROI in return. Since people do turn up-to Google for references and locate the right business destinations, the right information is always there on a website’s locator or a contact us page. Such specified location pages often includes the address of a business, their phone number, opening and closing hours, day shifts or night shifts and other basic but crucial information.

The best way out is to make such building pages conveniently accessible and quite understandable to Googlebot and Google researchers. Google suggests that a business should cover indexing and visual layout suggestions to maintain well structured data markup guidelines to help them index your pages in a more precise manner. Additionally, one should build –up better location pages as businesses are encouraged to used [Places for Business. It is indeed the fastest way to upgrade your information across all the services on Google including Google Maps, Knowledge Graphs and Adword Campaigns.

Visit A1Interactive for Local Search Optimization.

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