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Things you should know about ad swaps

Oct 4th 2010 at 6:44 AM


Once you have started building your list, another avenue for getting

targeted traffic is to participate in add swaps.

An ad swap is simply an agreement where you place someone else’s

advertisement on your site or include it in an email to your

subscribers and your swap partner agrees to do the same.

Using an ad swap will bring new visitors to your site from someone

else’s site.

People who participate in ad swap programs are usually looking for

partners who have the same numbers of subscribers on their list.

Someone with a list of 20,000 names, will not ad swap with you if

you only have 100 on your list, so don’t even bother trying to ask


The most effective way to build your list is for both partners to

agree to mail a squeeze page offer, i.e. your free report.

When done right Ad swaps are a real “win-win” opportunity for both


How to find ad swap partners

Find and join every list you can find relevant to your niche. Use the

search engines to locate them.

Go to forums related to your niche and locate members who are

willing to ad swap. Some forums have dedicated sections for Joint

Ventures or even ad swaps. Take a look and see what offers are

available from other members.

Other resources you can use

Traffic Exchanges

Many people have differing views on traffic exchanges and their

effectiveness. As long as you know how to use them correctly,

traffic exchanges do work. This site has lots of good information in

their articles that explain how to use traffic exchanges to maximise

visitors to your site.

There are many different types of traffic exchanges, from Auto

Exchange to Surf Exchange and Start Exchange, the one you should

use depends upon what kind of traffic you are looking for. If you are

looking to keep building your list then you need to participate in

exchanges such as Surf Exchange and Start Exchange, if it is just

website hits your are looking for then the Auto Exchange system

will be more suited to your needs.

There are an absolute ton of traffic exchange web sites out there.

Take a look around and pick one that suits your needs.

Safe Lists

A safe list is an email mailing list that people join voluntarily which

then enables them to send email offers to all the other members of

the list in exchange for your agreement to receive email offers from

those other members. It’s a joint agreement for you to make and

receive offers. Some safe lists are free, some charge a small fee,

some paid safe lists offer the opportunity to mail out and not have

to receive mail in return.

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