Edgar Irizarry | marketingbox
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The Power of Deregulation!

Sep 4th 2010 at 7:11 AM

For as long as most of us can remember, public utilities have been operated as regulated monopolies. In the last few years, state by state, those utilities have been, or are being, deregulated. What does that mean? Before energy deregulation, one company provided all aspects of your electric service–generation, sales, delivery, billing, and support. After deregulation, some or all of these components were separated.

The rules differ from state to state, but generally speaking, the power plants, salesmen, retail suppliers, billing companies, and delivery companies (the ones who own the poles and wires) are no longer a single company. In some states, like CT,MD,PA those are all separate companies now. This benefits you because now you have choices. Your options are not dictated to you by one company.

North American Power has stepped up to the plate, and now competes as a retail energy company. Furthermore, NAP has created a dynamic marketing plan that allows its Independent Consultants to gather customers by simply educating their family, friends, and acquaintances about the benefits of rate competition in home energy! It is called one-to-one or Direct Sales and we believe it is the most powerful business model ever conceived. Anyone can do it.

Please to comment
Oct 27th 2010 at 8:08 AM by marketingbox
Yes, there are many companies getting into the energy deregulation, most of them do not last long, and those that are still around, struggle to some degree. It is very important to choose a company with the right management with the proper know how in order to succeed. I believe Napower is such a company.
Oct 26th 2010 at 4:47 PM by tonyn13
Sounds a lot like Viridian. Many of these are cropping up now.

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