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The 2 Tier Affiliate Program Explained

Nov 14th 2010 at 9:30 PM

GT Bulmer © Affiliate Power Central

Affiliate Marketing, like so many other fields of interest, comes with its own catchwords and favourite phrases. For example, the term “2 Tier Affiliate Program” may have obvious meaning to some marketers, but to others, it can be confusing.

In this application, an affiliate program is simply the marketing plan offered by a company where independent representatives are allowed to market and sell the company’s products or services and in return, receive a sales commission, otherwise known as a direct affiliate commission.

Affiliate programs are a great way for home business entrepreneurs to make money online with minimal investment. If you look around, you can find some products and services that pay affiliate commissions based on the 2 tier affiliate structure that is being highlighted here.

With direct affiliate commissions, you get paid a commission when you sell whatever product or service is part of that affiliate program. With a 2 tier program, in addition to earning a direct commission on the sale, if that customer becomes an affiliate for the same products or services, you will also earn commissions based on sales they make.

I’m sure you can see that this sort of affiliate program is a great way to earn additional income over and above your direct sales commissions. Your second-tier affiliates become your own independent sales team and in many cases, they are self-motivated so they require very little effort or attention from you, if any at all. Can you imagine a better way to leverage your sales and income potential?

A 2 tier program allows you to increase your earning power substantially without being limited to your own personal efforts. Imagine sitting at home, enjoying time with loved ones, while at the same time you have a “sales organization” of 10 enthusiastic Affiliate Marketers out there promoting and selling products and services to their various prospects and social groups. That is the potential that a program like this has to offer.

Obviously, the amount of sales that a group of affiliates can generate is much more than what one home business marketer can do on their own. That is why 2 tier affiliate programs are so popular and can be profitable for marketers who are successful in referring others to a particular program.

GT Bulmer
Affiliate Power Central


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MyWorld Plus, Affiliate Marketing

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Please to comment
Nov 18th 2010 at 9:21 PM by GTBulmer
Hi, David: Great point! Training your downline team members is often the missing link in many marketing programs. A two tier program motivates and rewards a person for coaching others. :-)
Nov 18th 2010 at 1:52 AM by DavidHurley
A two tier affiliate program also gives you an incentive to TRAIN your own referrals to replicate your activity.

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