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Some thoughts about branding

May 1st 2011 at 6:50 AM

Maybe internet marketing started in a quite anonymous way, but this sure was the past.

If you wanna succees online you need to brand your business but even yourself.

People want to know who is talking to them, they want to feel a kind of a relationship to the persons, offering products and ideas.

So how could you brand yourself?

Show your face!

Not only Social communities give you the chance to show a picture of yourself and tell your customers, followers, freiends and other people who you are.
If you have a blog it's a good idea to show a picture of yourself.

This way people will start to remember your face, they'll have a growing feeling of knowing you.
Showing your picture while promoting kind of shows that you are proud of your products and that you're willing to connect your own person to the products you offer.
This helps people to trust you.

Show your personality

Your face is only one part of you, the other one is your personality.
Give people the chance to get to know a little bit mire about your person, tell them about your life, your ideas and your dreams.
You can also do this using social communities or an "about me" page in your blog.
This also helps a lot to make people feel familiar and remeber you.

Interact with people

There are a lot of internet marketers that promote their business but ignore their customers or contacts in social communities.
But: People won't to be seen, they use social communities to interact with people.
So, if you wanna use social communities to brand yourself and to promote your business don't forget to interact with interested people and customers.

Some more ideas about branding yourself and your business will follow in the next days, so watch out for it.

Have a nice day



Please to comment
May 21st 2011 at 4:33 PM by Davrin
Very well written article. Thanks for sharing Stephie!

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