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Mobile Marketing – The Latest Trends

Dec 13th 2015 at 10:59 PM

The online marketing and advertising platforms seems to be going under a huge twist with vast mobile marketing trends taking over the markets in recent years. As per the survey of Forbes magazine, mobile marketing platforms and techniques have higher percentage in comparison to other internet based advertisement networks for example web banners and etc. The main true fact about these mobile advertising trends is that, they are much affordable to use and are user friendly. Thus, one is satisfied that they will surely see the ads displayed. It is because of this fact that mobile marketing companies are shifting towards a new trail so that they have a pool of people and consumers, who will give them great returns on investment.

Let us discuss few factors that make the mobile advertising and marketing so efficient and popular. Mobile market growth has tremendously seen a huge shift in recent years. The Push and Pull mobile marketing trends and strategies are helping the platforms to generate good results. Today, numerous consumers and people are constantly connected to the world outside, Big thanks to the era of smartphones. The creation and introduction of mobile technologies and smartphones has made life easier in terms of connectivity. It is seen that a child at an early age may be 7 or so, is using tabs, smartphones that helps them to be linked with their family members and friends. With the unexploited market still to ripen, the mobile marketers make use of this chance to fetch good results from advertising platforms for generating good target audience or customers.

Mobile marketing apps and mobile marketing methods involve sending the targeted ad messages straight to the user's phone. On the other hand few mobile marketing methods or apps engage advertising via downloading apps, which are typically or generally installed in smartphones. These are the new and latest mobile advertising trends and marketing methods used recently. Also has proved to be effective in terms of money generation. The cost of mobile advertising across the platforms is comparatively low-priced than other form of advertising platform. Additionally the return on investments from this system is also awesome. If you contrast the advertising through the day to day media or other method, then you will become aware that mobile advertising trends in the daily course costs 85% higher than the money used to advertise through push and pull marketing.

Mobile payments are also trending and booming in today’s era of E commerce. Payments via mobile marketing platform have been made very easy, again many thanks to mobile payment services and payment apps that are secured too. Quite a lot of companies today, including Payoneer and PayPal and other major payment platforms in this market are entering this platform with their services. The benefit of the payments through mobiles is that you can actually buy goods, clothing, and other items and can also avail services via your mobile phones. This reduces the hassle of going to banks for money transfer.

Visit for more information on the best mobile ad network.

About The Author

Annalise Gibbens is an expert in digital marketing and a dedicated advocate of the mobile advertising revolution that has begun to take over the corporate world in the recent years. She recommends as the name that you should be trusting if you are looking for iBeacon technology, mobile marketing solutions and more.

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