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TWagner | marketingplanoutline

Marketing Plan Outline- Avoiding Information Overload

Oct 16th 2010 at 10:42 PM


The absolute purpose in developing your marketing plan outline is to prevent the number one cause of failure in internet marketing; information overload.


The human mind can only in take so much information. It seems the general consensus of psychological experts that the average attention span in adults is twenty minutes.

With this in mind, I want to share a general marketing plan outline of what is involved in starting a business online.

I. Marketing Plan Outline


A.  The Right Mindset


   B. Market Research  

       1. Articles

       2. Wikipedia

       3. Amazon

       4. Magazines

       5. Blogs in Your Market


   C. Keyword Research

       1. The 5 Mandatory Factors

       2. Manual Process

       3. Automated Process


   D. Website Development

       1. Domain Registration

       2. Hosting

       3. Theme/Wordpress/HTML

       4. Sales Page

       5. Opt in capture page

       6. Blog


   E. Internet Marketing Tools

         1. Autoresponder

         2. Program Builder

         3. Capture Page Creator

         4. URL Rotator

         5. Ad Tracker

         6. Contact Manager


   F. Search Engine Optimization

       1. Blogging

       2. Article Submission

       3. Forum Contribution

       4. Web 2.0 Communities

       5. Traffic Advertising

As you can see, there is no way to learn how to do all of this overnight or in a very short period of time, but at the same time I want to stress that it can be learned.

You have to start at the beginning and learn it one step at a time.  If you allow yourself to soak up each section of your marketing plan outline, and apply everything into action, you will find yourself running a long term successful business.

If you don’t take your time and move ahead too quickly, you will have blurred vision, a mind explosion and you will quit before you really get started.

Tony Wagner


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