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|Having worked in sales and marketing for most of my life, I have never experienced the joy I do now in the merchant processing field. If you need credit card processing equipment online or offline, contact me. My company runs specials all the time.
Because I love helping people obtain their goals and become successful, my approach to any prospective business owner is whether I can save them money and increase their profits. If I can do that, then I\'ve done my job.
One of my passions is blogging about social media marketing for businesses, particularly small businesses. I provide advice and best practices to help businesses understand the quagmire that exists on Facebook, YouTube and other social network marketing opportunities.
In my spare time I take stunning photos, and have been published by: CNN News, KMOV-TV (St. Louis, MO.),Discovery Channel The Storm Chasers, St Louis Bureau of Tourism Online Travel Brochure (2009).
Account Manager: Card Payment Solutions
Marketing Product Manager for SBCDO--Ameritech Yellow Pages
Graphics Manager--Ameritech Yellow Pages
Sales Representative--Verizon Wireless
Sales Manager--Promoter Magazine
Photos By LaTease--Owner/Photographer
List Building For Dummies
How To Build a Responsive Loyal List
I have always found building a list is the easy part;
however, building a responsive list that’s loyal is
the real hard part. Keeping your subscribers interested
in your information and getting them to respond to your
“call to action” is the difficult part.
I have found only good, informative content will keep
your subscribers coming back for more. If you bombard
them with “product offers” week after week… they will
just unsubscribe from your list or simply stop reading.
So try to limit your offers to products that you have
tested and used.
Keep in mind that almost everyone is now operating a
list and your subscribers will probably be bombarded
with hundreds of offers when a major launch is done.
I personally ignore most of the major launches these
days, which takes you out of the marketing loop; but
everything has become so satiated lately with so many
well-known marketers jumping on the bandwagon, it is
turning many potential buyers off.
Instead, whenever I find any good free resource,
product or marketing tip - I pass it along to my
subscribers. Over time, this has a way of building
some good loyalty and good will, resulting in the
occasional sale when I do offer a product recommendation.
Follow Up Nuggets and Alerts
Having said all the above, there is one aspect of
list building that has proven very effective and
very lucrative for me. It is a little different
from offering an ongoing ezine or newsletter and
has to do with the simple follow-up.
I call it micro-list building (for the lack of a
better word). I set up Alerts which are really sales triggers, which are
micro-targeted to interested
prospects. These are follow-up emails (10-20 or more)
offering valuable information on the product being
promoted. These follow-up emails also usually contain
or offer special deals, bargains, bonus products and
coupons if the prospect buys from your link.
I use an unlimited Auto responder system from Stream Send,
which lets me have countless campaigns ongoing at
the same time. These follow-up campaigns do require
some “set-up” work since you have to write at least
7-10 emails for each campaign; but once they are in
place, you can forget about them. Right now, Stream Send has a 30 Day Free Trial It's really easy to use. List Building for Dummies like me!
Studies have shown that it usually takes 6 or 7
follow-ups before a prospect will buy. Having all
these lists of prospective buyers will increase your
traffic and sales. This is one major reason for you
to start building your lists today. If you’re like
me and make your living with online affiliate marketing,
list building is something you simply can’t afford not
to do. Your livelihood will depend upon it.
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