It's Easy To Get Customer Video Testimonals With mailVU

May 14th 2011 at 4:06 PM

As long as goods and services have been traded, customers have shared their thoughts on them. Customer testimonials are one of the most effective marketing tools for businesses, and using video to praise a product is all the more compelling. Capturing video recordings of these comments and embedding them onto your website provides potential clients with an actual user’s unbiased views and demonstrates why they should do business with you, not your competitor.

A great way for users to create a video on your product or service is for your company to incorporate mailVU’s Business Plan into your marketing mix. As part of this service, your company can include mailVU’s recording widget on your website, which will allow visitors a chance to record and submit video testimonials from their webcam. Video files go to your mailVU account where you can review and resize them. You may embed these testimonials as-is, or download the videos, edit them into a montage, then upload and embed them onto your site.

It is critical that these testimonials be authentic, otherwise potential customers will be skeptical of the message. To ensure this authenticity, contact your best customers and ask them to go to your website to record a video for you – it only takes a few minutes. Bring together a relatable, diverse group of customers to do your testimonials. Ask them to describe why they love what your business has to offer. People new to your company will respond positively if your testimonials are honest and trustworthy.

With video testimonials, site visitors will be able to hear and see the excitement a customer conveys about your product(s), making them more meaningful and believable. Seeing these enthusiastic reviews can help turn website visitors into customers.

When your videos are ready to share, size and embed them in a spot on your site where they’re readily visible. Using your website as a vehicle for customer testimonials is a cost-effective way to showcase your business while getting feedback from anyone, anywhere in the world on your products and services.

A thought on another way the video testimonial widget can be utilized: Contests! Ask your users to record videos explaining why they love your service or product, and give prizes for the best submissions. Be creative with it and watch your brand grow!

Video testimonials are just one part of mailVU’s feature-packed Business Plan! With this affordable, easy-to-use service, capturing user videos and embedding them on your website is simple and fast. Contact to find out more.


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