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How to combat Social Media Marketing Overload...Making social media marketing less stressful with a simple schedule
It seems like everyone is on the social media and having fun. While Facebook has over 500 million members and Twitter has over 200 million people tweeting every day, small business owners want to reach them all, but trying to keep up with the social media is stressful as it is very time consuming.
What I have done is develop my social media marketing schedule. I use a simple Microsoft Excel spreadsheet with different days of the week and I stick with it.
This schedule also includes other internet marketing activities like search engine optimization for my online computer training seminar website Hot Web Ideas at http://www.hotwebideas.net.
As you can see, I have it nailed down by day of the week and I know exactly what I am going to do on a certain day, but I also have an Everyday column, since you need to perform certain tasks every day.
Also, I break down my days by "maintenance" categoeries like Following Maintenance and Expertise Maintenance for establishing my expertise.
This works folks! My social media marketing and internet marketing strategies are easier to maintain.
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