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How Important are Keywords to Your Site!!

Oct 14th 2011 at 6:48 PM

October 14, 2011

How Important are Keywords to Your Site!!

In the beginning "Key Words" was the most important factor on how your web site got ranking, among the search engines.  The better the key words you used the higher the score you got for your sites rankings.  However they’re just one of dozens of elements that are taken into consideration.

So what are key words, what role do they play, within our site, blog or articles we submitted to search engines. Keywords are the words the users type into the search boxes when they are looking for a product, advise or anything that they may be looking for. Simply put, keywords are the words that are used to catalog, index and find your web site.

So when your writing an article for your blog or website, think about who you want to target, who your audience is going to be, what your niche market is.  Keeping them important factors in mind you will select specific words that will be search-able within your audience.  This is an important step, let's face it; you want readers who have an interest in your article or what ever it is that you are marketing.

Spend some time and do some research on your competition and see how their site ranks and why it ranks higher then yours.  What words have they used, that allow search engines to found their site. Understanding your competition is vital for your success, after all your competing against them.  Why waste your talents and never have any unique visitors, visiting your site for lack of preparation.

Here is an important element to always remember, when writing your script, make sure your using the key words you will use to become search-able in cyberspace.  This will become a good habit if you always remember to use your keywords in your article, you will get noticed and clicked on.

There are two different types of key words, branding keywords and generic key words.  If your not using the branding keywords you will surely miss out. These are words that are your business name, description of what your business is all about and of course the product or topic your marketing.

Generic key words are words that are not branded with your business name, for an example if your web site is outdoorsports.com you would use words such as knives, fishing rods, guns, lures, tackle boxes, accessories, sleeping bags you get the picture.

These are important steps for you to get noticed and clicked on on the world wide web, if no one chooses words that are relevant to your site then your missing the boat and wasting your time and talents with your creative articles.

I hope we all benefit from the information l have shared l will talk more about are elements that will have a true effect on how your site gets ranked and clicked on...

Here is a simple tool you can use to help you with the selection the words you should use in your website, blog or an article you write.

Google Keyword Suggestion



All The Best,

Joseph F. Botelho

1 comments
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Oct 17th 2013 at 2:59 AM by marty
Thanks for sharing.
   

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