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Getting Content for Your Blog – Writing it Yourself or Outsourcing.
Getting content for your blog is one of the most important steps as a blogger. That’s because a blog is nothing without a unique voice and high quality content! There are several different ways to go about acquiring this content; including writing it yourself, outsourcing, and using PLR content.
Writing the content yourself might be your preferred way to go at first — especially if you have a limited budget. This will help you develop a voice for your blog that your visitors will come to love and respect. There are certain things you’ll want to take into consideration before you sit down and get started writing. These things include the voice of your blog, the style or tone you’ll use, the topics you’ll blog about, and so on.
Many people have a difficult time coming up with topics to discuss. One thing you might want to do is use Google’s real-time search (search for your niche or a certain keyword, then select “show more options” from the top tool bar). You can choose the very latest news, blog posts, and more; which will keep you up-to-date with the latest things being discussed in your niche!
You can also visit forms in your niche for ideas of the hottest topics. Remember, you want to blog about things people are highly interested in. By keeping your finger on the pulse of the niche, you will be well ahead of other bloggers who just say the same things over and over again with their dull articles!
After you’ve come up with some ideas for things to blog about, you’ll want to get into the mechanics of writing. The length of the content will differ depending on your preferences and reasons for writing. Some people like to write fewer, longer blog posts that contain very well researched information and are sure to be attention-grabbing for some time to come. Other people prefer to write shorter blogs posts to make sure they can cover all of the latest hot topics.
You might want to do a mixture of both. You can write those longer, “pillar” blog posts that will keep people coming back time and time again. You can write the shorter blog posts to keep people’s attention on your blog and to ensure that you are cover everything you need to.
The number of posts you write is completely up to you. Many bloggers find that if they do not blog for a while they lose reader interest and traffic very quickly. You’ll want to keep a consistent schedule of posting to prevent this from happening to you. This might mean scheduling blog posts in advance, just in case something does come up. Note that some of the most popular blogs on the web are updated daily or even several times per day. Examine other blogs in your niche to see what they do to get a feel for what you might want to do with your own blog.
Another thing you can do is outsource the content. You should be very explicit with those you outsource to with regards to the style you want your blog posts to have. This is a great way to read a blog in a more hands-off fashion! It is an especially good option for those who do not like to write their own content, or feel that they lack the skills to do so.
There are many independent freelance writers who would be more than happy to write for you — or you can use bidding sites such as Elance.com or GetAFreelancer.com. You can even purchase unique content on a whim at sites like http://Constant-Content.com!
Do not underestimate the importance of having great content! Your blog needs to be highly readable and informative if you want people to come back to see what you have to say time and time again. Whether you write it all yourself or choose to outsource, always keep quality, and the needs of your readers, at the top of your mind as you start to build authority with your blog.
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