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At Soft System Solution, we aim to provide wholesome web based solutions to promote our client’ brand identity and online reputation.
2 years ago

Five tips for designing effective call to action buttons

Jun 17th 2015 at 11:03 PM

CTA’s are the buttons when you want to make certain actions. For example when you visit an online shopping website you will find certain clickable buttons such as “click here to buy”, “shop here” etc, these represents call to action buttons. As every website is unique, so it is very important for CTA’s to be unique too.

To design an effective call to action button, certain tips should be followed. They are-

  1. Short and clear- Short and smart are the words to be used while creating a successful call to action button. It should just include the basic point referring the particular action that is to be performed. In addition, it should not be more than five words in total.
  2. Sense of urgency- if you are creating a website focus on how to attract more and more customers. This can be done by using a language that promotes a sense of importance among the viewer. For example- you have created a website thorough which a recipient can download songs, then there “download now” will prove efficient as it holds a sense of urgency.
  3. Make it different – create a button in such a way that it is completely different from others and can magnetize a user instantly. You can also use different colors to highlight the particular options that you feel can prove to be efficient in this.
  4. Choices of colors- make use of efficient colors that will make simple call to action button more eye-catching. Make sure the color you choose set apart your button as the choice of color does makes a difference.
  5. Focus on the goal- the main thing to keep in mind before creating a CTA is to know the goal i.e. what actually you want your user to do. Having a proper goal in mind can help to write a convincing CTA.If you want your website to look good and attractive, make sure to hire professional website designing companies in New York. This is because professionals are always conscious of all the technical necessities.

If you want your website to look good and attractive, make sure to hire professional website designing companies in New York. This is because professionals are always conscious of all the technical necessities.

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