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I'm a keen internet marketer, and owner of HitsBoosterPro traffic exchange. To relax, I enjoy online gaming (I'm a big fan of World of Warcraft), occasional running and cycling, and relaxing at my home in Spain with my family.
Louise Venison | lulubel

Does teamwork really make the dream work?

Oct 12th 2010 at 12:30 PM

A while back, I added an article to IM Faceplate about personal branding.  In it, I wrote about the benefits of promoting yourself by using personalised splash pages and building an email list.  I also suggested that joining teams was not a good way to build a business because all teams slow down and, in the end, you can achieve better results in the same amount of time by working on your own.

I was wrong.

Or, if not wrong, at least not entirely right.

I stand by my argument that personal branding is critical to long term business success, and that teams do slow down in time.  But when I suggested that teams were a waste of valuable time and effort, I overlooked one crucial aspect of working as a team.

Between them, the members of a large team have a lot of knowledge, both about internet marketing and business in general.  When I joined a team recently, I came to it knowing a lot about traffic exchanges as a marketing tool, but very little about other ways of marketing.  Other members of the team may have brought with them experience in using safelists, pay-per-click advertising (such as Google Adwords), search engine optimisation, or any of the wide variety of site promotion methods that are available both on- and offline.  By sharing this knowledge, a team can develop a vast resource of marketing experience.

This doesn't just benefit the team, but also you as an individual.  Members of a team are usually eager to share any knowledge they have that may benefit the team as a whole, which gives you an excellent, free learning opportunity.  Whatever ultimately happens to the team, the knowledge you have acquired as a member can benefit you long into the future.

By this, I'm not suggesting you should absorb as much information as you can, and then leave the team to their own devices.  Apart from the ethical questions this would present, you would be missing out on another opportunity - networking.

When you participate in team discussions (usually by means of a forum), ask questions, and give help and advice where you can, you are gradually building relationships with people who may choose to work with you in other businesses in the future.  Over time, some of these relationships may even develop into friendships.  By spending time getting to know people, you are not only increasing your opportunities for business success, but also enriching your life as a whole.

Once you come to think of yourself as part of a team, rather than an individual working alone, you also start to see another benefit.  Everyone has down times.  Even the most experienced and successful marketer has slow periods, when sales or signups are slow or non-existent, and motivation is hard to find.  By focusing on the team, rather than your own personal results, you can always find something to celebrate.  This is an amazing boost to motivation.

Ultimately, the benefits to being part of a team far outweigh the disadvantages.  And if you can find a team that encourages you to promote yourself and build your contact list at the same time as promoting the team, you are probably onto a winner.

Put like that, it's easy to see how TEAM has become an acronym for Together Everyone Achieves More.

5 comments
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Jun 8th 2011 at 3:18 AM by stevesam
Thanks! Louise! Still working online. I have joined different programs and found the team concept to be helpful. The program needs to be one that is not over rehashed though. I had no luck with one I had joined and it worked for a little while. Then I received no support. It quit working. I am on to other things still looking stevesam
   
Oct 16th 2010 at 11:32 AM by flconversation
Hello Louise, thanks for this wonderful article which expresses my ultimate experiences. Important is to find the right team. I've seen a lot who take part of one of the great and well-known groups. The bigger the group the less you are in contact with the creator of this group and as a new member you will stay in contact with another member, with little to no experience. What you can read on a forum is not always what you really need, especially when you are new in this business. On the other hand there are groups around which really support you. It's here where you can learn a lot for the business but also for yourself. Consequently these groups will help you step-by-step to 'grow' in terms for the group but also personally. Again thanks for this wonderful article and especially the last sentence. TEAM means Together Everyone Achieves More.
   
Oct 16th 2010 at 9:37 AM by drkelp
Good article Louise. I think, as you say we need both. I get great results on my own, but I like motivating others and helping them to succeed.
   
Oct 15th 2010 at 6:32 PM by daveyboy54
Indeed. In unity there is strength. Thanks for the wonderful information.
   
Oct 14th 2010 at 5:41 PM by insidmal
Couldn't have put it better myself.. Even if you don't make a dime in a team build (which you hopefully will!) You still come out ahead of you use the resources they make available to you.
   

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