Ever heard of the saying “Fail to plan, then plan to fail”? This logic can be applied to many different aspects of our lives including our home based or brick and mortar businesses.
It really doesn’t matter what type of business you are in. You could sell makeup and skincare, candles, knitted socks, crocheted scarves or gold coins or run a small specialty shop and if you have no plan you will not earn.
Excitement only takes you so far. Careful planning and implementing takes you the rest of the way.
Think about the goals you wish to achieve. Write them down. Take a few moments to think about what you have to do to reach those goals.
Your main goal may look something like this if you are in an MLM network marketing company.
Example: Main Goal – To reach super star level in my network marketing company and make a gazillion dollars per month.
Sounds good but without a plan it will never happen. Joining a company and purchasing a kit is simply not enough.
How to reach your goal. Recruit X amount of members and have a total of Y amount of volume sales each month. This will vary depending on what company you are in.
How will you gain new recruits and customers because they are not going to magically come your way?
Even if you cross your arms, nod your head like a genie and wish really hard, it won’t happen if you are running around like a chicken with their head cut off, not knowing whether you are coming or going.
Where do you plan to work your business? Online and offline is where you will want to recruit new team members and gain customers.
Are you actively building your list? Do you have followers who are interested in what you have to say? Have you built trust with others?
What do you need to achieve all of this? You need to create and maintain an online presence.
Next, think about what you need to do to create that online presence. Blogging, social networking and social bookmarking might end up on your list.
Now it is time to implement. The plan doesn’t work you, you work the plan. Set aside a specified amount of time to work your plan. You don’t have to work 24-7 but you do need to work at it.
Try zeroing in on one thing at a time. Create a profile on a few social networking sites and groups but not too many. You need to be able to be active for people to know you are there.
Start one blog and start posting material relevant to the field you are in. You can write out several posts and set your blog to release them at a specified time or . Hire a ghost writer or purchase PLR material if you aren’t naturally inclined at writing to keep a constant flow of ideas and content on your blog.
Continue learning, while you don’t need to follow 56 different gurus it is good to learn from one or two who are in a position that you would like to be in. This is good because they have already been where you are at and know how to get where they are now. You don’t need to reinvent the wheel to be successful.
Set aside a time to read and meditate on the things you learn. The more you learn the more you will grow.
Remember that it’s your business and no one is going to make it successful for you. It doesn’t matter how famous or rich your upline is or how fabulous the products are. You must have the drive, gain the knowledge, be consistent and work your plan so your business can work for you.
Does this only apply to MLM?
If you are trying to create an income without having a 9 to 5 job and think none of the before mentioned things apply to you because you are not in an MLM business, you are wrong. If you work 100% for and by yourself, that is all the more reason for you to have a workable plan.
You are your own brand and without a plan, the how, what and where of your business, you will not succeed. You may make an occasional sale here and there, but you will not have the success you desire.
If you sell crocheted scarves, handmade dresses or knitted socks, for example you still need customers just like one in an MLM company does. You also need to sell a certain amount per month to achieve your desired monthly income.
You also need an online presence if you intend to sell via the internet and you need others to trust you before they invest their money in someone they have never heard of.
Time passing should always reflect your growth and movement. If you are standing still it is time to reevaluate and critique your plan. Just as a baby doesn’t stay still in one spot and grows, so should we.
If you are disappointed, frustrated and feel let down in your business, no matter what your business happens to be, take the time to evaluate what you are doing, determine what you can change and make it happen.