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8 months ago
Creating a Site is Critical For Affiliate Home Business Success
Creating a niche profit website is a great way to build a home biz. Everyone can find a niche that they can market that best suits their individual passions and interests. This is what makes having a niche profit website so enjoyable as a home based business. You can choose to market products and services that you actually have interest, knowledge, and passion for.
I see website owners trying to market their niche in a wide variety of ways. Blogging, articles, classifieds, PPC's.....etc, etc. Don't get me wrong, these are all terrific online marketing methods and people have been extremely successful using all of them. Heck, I built my first online business using nothing more than well written and placed online classifieds to drive free web site traffic. But it was when I built my own site that my home based business achievement, as well as my ability to make money online, really began to flourish.
# 1-When you have your own website you can properly pre-sell your customers. Pre-selling is a key to high conversions. People on the Net are not looking to get sold, they are looking for information. When you have an information full website, a site that is informing and interesting to your visitors, you can successfully pre-sell them on whatever it is that you are offering. Pre-sold customers are much more likely to purchase from you because they feel like they are making the decision to do so on their own. This is a very effective way for more sales and bigger profits. Offer recommendations and let people choose on their own.
# 2-When you have your own website you can generate a returning customer base. This is also a key component to long term, ever increasing affiliate incomes. When you make a sale, that's great. But how great is it when that customer comes back to you to meet their needs again...and again....and again. Obviously this is a great thing. When you can develop a relationship with your customers you will be able to make offers to them over and over, and they will be more apt to purchase. Having an informative niche website allows you to build a relationship with your traffic, even if it only be through the content of your site.
# 3-Having your own site allows you to utilize very effective marketing strategies. Namely we will discuss the Search Engines. Why? Because they really are the "kings of traffic." Online searching via the Internet has literally changed the way the world does business. Having a niche affiliate marketing website that is getting pulled up through a variety of related keywords is the best cost free internet strategy around. Thousands of fresh visitors every day.....that's online potential. But this is why it's so important to have an informational site. The content....the information...is what gives your website visibility and credibility to the engines.
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