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Jaja Masorong | jajamasorongdotcom

Click here to instantly earn 100$ !

Aug 1st 2010 at 3:40 AM

I’m sorry, but you won’t get the 100$.

It was just to show you how important titles are.

So the point is that some of you haven’t even read the first paragraph shown on the home page but just click on to get the hundred as soon as possible. (Yes, you fell in my bait! ;-) )

As you see, titles are everything. I’ll probably get more clicks on this post than any other.

Titles should be used to bring attention to a certain article or just to highlight it and make it different from the others.

There are a couple of tips you can use to make good titles, and bring quickly the reader’s attention.

Be useful.

Using some words like “Free gift” or “Click here to…” will surely make readers to check what the gift is; they’ll click to see what the deal is.

Posting lists is usually very helpful, something as

List of 10 must-link directories.
List of 10 most used WP Plugins.

Put some mystery

Put on visitors the feeling that they need to click on the post to check what happened. Something like” I can’t believe this video….” Or “That was funny!” will get readers want to see what was funny or what happened on that video. The more “mystery-effect”, the better.

Let the readers want to find what’s happening on your post!

Use keywords.

With keywords here I mean words that bring reader’s attention. You can use, as an example:
“WOW!” or “That’s insane!!” “Don’t click here”
This will immediately bring other’s attention. This will also use to let you know your readers that you found something amazing, something they must check. And they’ll check.

Don’t be afraid of using caps.

People will tend to bring more attention to something that’s written on caps.

What do you see first?
This or THIS?
Use it as a way to make a difference between some parts of your blog. To bring attention to a particular post or even ad.

Be direct.

Titles like ” Click here.” “You must/should click here”, will make readers click on the link. Simple, but it’s the way we work. A simple title, two or three words, with a bit of authority will create a “I-must-click-on-that-link” effect.

Try to play with human behavior and take advantage from it. Always remember that humans are extremely curious, and will always want to know what happen to something.

Thanks for reading.

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