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Brian Pasch is the CEO of PCG Digital Marketing which assists growing businesses develop and implement a digital marketing strategy.
Brian Pasch | automotiveseo

Car Dealers Are Invited To

Nov 13th 2010 at 12:58 PM

Car Dealer WikiI would like to invite all car dealers and vendors that serve car dealers to add your business to which is gaining momentum and search visibility.

There is no cost to add your dealership or company to CarDealerWiki. On the flip side, adding your company information to the websites has many benefits including good off-site SEO links.

As increases in popularity, it will provide car dealers with additional Google Page One assets that will protect the dealers most important search phrase; their dealership name.

As more car dealers participate in the website, it will become an important digital asset for car dealers who want to keep Google Page One filled with brand enhancing assets they control. requires your account to be approved before you post. Please complete the user profile with accurate information about what dealership or company you work for. The organizers are trying to keep spammers off the site and grow the content with real dealership data. This will also keep the website content quality high.

Once you create your dealership profile page, you can also create optimize Wiki pages for service, parts, used cars all identified with your brand and town. I have provided a few examples of car dealerships that are taking their opportunity in CarDealerWiki seriously.

When you create any page on the website, I am recommending your write 400-700 words on each page as a target. You can upload photos, YouTube Videos, DealerRater reviews, and if you are in the Automotive Advertising Network, you can load live inventory. The site has the ability to input RSS feeds so you can also add the latest posts from your car dealership or personal blog.

Toyota of Wallingford

Toyota of Wallingford has taken their CarDealerWiki profile page to another level by creating content pages for the models they sell as well as integrating a YouTube video. You will see that he created sub-pages for specific Toyota Brands with a geo-target of New Haven. Take a look at the page and the powerful URL it created:

Lexus of Portland

Lexus of Portland created a page at and added their streaming reviews. This is a cool way to keep your CarDealerWiki page updated with the latest reviews. The great things about CarDealerWiki is that these reviews appear to Google as text on the page. This helps to fill out the Wiki page with real content.

Marlboro Nissan Example

Marlboro Nissan created a CarDealerWiki page on this URL: Notice that the URL in the Wiki is your dealership name which is great for SEO purposes. When you visit their page, you can see that they created sub-pages for each model Nissan used cars that they sell, here is one page example: .

Notice that the URL is "Used Nissan Altima Marlboro" and this is important to call out because you want sub-pages on CarDealerWiki to be geo-targeted. The review process will not allow one dealer to create a Wiki page called "Used Nissan Altima". What this means is that members of CarDealerWiki can create geo-targeted pages for user cars, sales, parts and service. The key is to add good content on these pages.

Capital Ford Lincoln in Canada

Canadian car dealers are also welcome to join CarDealerWiki and Capital Ford Lincoln in Regina has done a great job building out their car dealer profile page. They have added a block of car dealer testimonial from YouTube. They have also started to create pages for the cars that they sell, so take a look at their creativity:


Why You Should Get Started

Since this is my personal project, I have been involved with building links and relevance for this site. This means in the coming months this will grow to a high PageRank website. The links that are part of these profile pages ARE even now being picked up by Yahoo and Google. This means will be great for Google Page One Management as well as building powerful links to internal pages on your website.

So visit today and create an account. In the upper right-hand corner, there is a login hyperlink. Click that and request an account. It will normally be approved with 24 hours. When you register check your junk email folder since your password, which is emailed to you, normally ends up there.

Once your account has been approved, please watch the tutorial video on the home page to show you how to use CarDealerWiki's dealer profile template. It will save you time with the syntax of creating an attractive profile page. I hope to see your dealership on the website and experience the benefits of membership!







Please to comment
Nov 15th 2010 at 3:52 AM by automotiveseo
Thank you GT!
Nov 14th 2010 at 10:10 PM by GTBulmer
Hey, Brian: I like this article, how you have presented the info, highlighted some of the CarDealerWiki members and encouraged others to consider the benefits. Great presentation! GT :-)

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