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Basics of cell phone marketing and its advantages

Nov 14th 2014 at 2:52 AM

Cell phone users are customers and they can be targeted with the help of applications, sites, text messages and video messages. There are many ways to target phone users and it is easy to target a phone user as phone users spend more time with their devices than with their computers.

Spread, accessibility and popularity of Internet gave birth to Internet marketing that revolves around targeting Internet users. Internet users are also phone users and they are using their phones for searching information. They take advantage of services available on phones. They order food on phones and also they book air tickets and hotels on phones.

Market your business on cell phones

If you are a merchant and you want to increase your sales without spending much money on marketing then take advantage of cell phone marketing. Advantage of cell phone marketing is you would be charged for the customers that are interested in your offer. You would be asked to share profit that you would earn from customers.

A mobile affiliate network can take your offer to millions of cell phone users. Also you can target phone users from a specific area also you can target your ads for a specific day and time when you think your customers need your business more than other days. For instance, a travel agent can target his customers on weekends, holidays and vacations.

Display ads: Reveal your business with attractive pictures and entice your customers to click on the pictures. Choose the best picture that describes your business in the way you want to present your business to your customers.

Content: Cell phone users read content. If it is possible to describe business in words then you should. You can educate customers on advantages of your offer and in this way give them a reason to buy your product or service.

Video marketing: Send your marketing message to millions of cell phone users with the help of a video. Communicate with your customers through a video and in this way spread your marketing message.


The mobile affiliate network would connect you to millions of phone users that you can target. Send your business offer in the best possible manner so that you get positive response. You would be charged a fixed commission for every customer that you would get from cell phone market. But the commission would be charged only when you get business.

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