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Affiliate Marketing Lesson #1: Back the Right Lemonade Stand
Have you ever driven past a child's lemonade stand and chuckled
because you were pretty sure it was free money for them. They
didn't actually have to pay for the lemonade, the cups, or the
signs? It was such an easy way for them to earn a few dollars.
If you wanted to do that as a grown-up you would have had to buy
supplies and get permits to sell drinks and pay employees and
probably more besides. Getting into food service is hard work.
But take a step back and look at the stand again.
Do you see the little kid off to the side a little bit? The one
that's wearing a neon green shirt and waving a sign and calling
people in? He's not doing it for his health. There's something
in it for him. It might be friendship, but I bet money is
To make money you must have something to sell, whether it is
physical goods, a service, or information. But it doesn't have to
be something you own or create.
Instead it only has to be something like your friend's lemonade,
where you get to keep a portion of the money you bring in. In
internet marketing promoting someone else's product and
encouraging people to buy it is called affiliate marketing. And
the money you make is called a commission and is anywhere from 1%
to 75% of the sales price.
And some of the biggest, highest, and easiest commissions come
from the information products distributor, Clickbank.
But you still need to pick the right lemonade stand to promote.
For your first $100 it's best to pick something from an area
you're familiar with.
Go to the marketplace and then pick a category or sub-category
from the menus on the left. Sort the results by gravity (it's a
measure of popularity) and pick something that appeals to you
from the first page.
Click through on that product and look at the sales page. Is this
something that you'd be tempted to buy yourself? If not, then
Once you select the product, make sure to get your hoplink. This
is your individual link by which Clickbank tracks which sales
come from you and which from other people. It will look like
this - http:// yourid. productid. hop.clickbank.net
So now you have something sell. But the people driving by don't
care if it's Jane's Lemonoliciousness. You need to know what
they're looking for.
Tomorrow you'll learn how to find that out - in other words, it's
a lesson about choosing the right keywords.
P.S. You can find out more about using Clickbank and jump ahead
in class if you download the free report $100 MADE EASY.
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