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Hectorjayat | hectorjayat

4 Secrets of Internet Marketing

Jul 9th 2010 at 8:31 PM

To be successful at Internet marketing, you must understand the essential
secrets of Internet marketing. These secrets can allow you to achieve success by finding
the right audience, communicating your message properly, and leading consumers
down the path to purchase. These secrets include:
1. Website Directory Listings.
Before you begin any marketing campaign, make sure that the website you're promoting
has been listed in the common directories such as DMOZ, Yahoo!, and Google. Even if you're using a marketing page off of the root directory of your website, be sure that the primary site is listed. This ensures that prospects can continue to find your marketing pages long after you've launched your campaign.
2. Generating Traffic.
In order to realize a return on your investment, you need to generate traffic to your marketing pages. There are a number of ways to do so online. Some of the most popular include submitting your site to popular search engines like Google,Yahoo,Altavista. Another method is Pay per Clicks programs.
Other methods include affiliate programs and targeted website advertising.
Research other websites that have the audience you're looking for and negotiate favorable
ad rates for your online marketing campaign.
 3. Marketing Pages.

Don't lead prospective purchasers to a generic website. If you do, potential buyers
won't know what to do next. The easier you make if for prospects to take advantage of your offer, the better. Whenever creating a marketing campaign online, provide a specific page for leading purchasers to your product or service or a billboard that showcases the offer. Take the guess work out of making a purchase and more consumers will buy.
4. Testimonials.
Customer testimonials are the most powerful way to sell your product or service. When consumers hear from those who have purchased and used your product or service, they gain a certain level of trust and comfort in what you have to offer. Solicit testimonials after each purchase and use those that are the most convincing to prospective purchasers.  

Until Next Time
Your Friend, Hector Jayat


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