Brian Pasch | automotiveseo

2011 The Year of Content Marketing Strategies Realized

Nov 10th 2010 at 4:33 AM

Automotive Content

Having had the opportunity to preview many of the upcoming updates to national automotive website platforms, it is safe to say that top platforms will have strong Content Management Software (CMS) tools and/or blog built into their architecture.

With this is play, car dealers have the ability to create unlimited content pages for their website but this presents another problem.

Dealers have not been trained to write for both the consumer experience and the search engines.

Car dealers in 2011 will need education, workshops, and training on content writing to achieve their sales and search marketing goals. The more content a car dealer adds to their primary website and microsites, the stronger these sites will become.

Automotive Content Services will be in demand in 2011 and PCG Digital Marketing would like to be a leader in free education as well as providing content creation packages for car dealers.

Free Content Writing Webinar For Car Dealers

Do you work at a car dealership? If you would like to join a free webinar designed to educate you and your dealership team on how to write good content for your website and to assist your sales goals, send me an email on this site. We'll take all responses and send you a webinar invite.

You can also get hands-on training on content writing at the PCG 2011 Digital Marketing Workshops in the Napa Valley on February 2nd and 3rd. For more information the how to register for the workshops, please follow this link: http://www.dealer-seo.com/20100924-pcg-digital-marketing-workshop/

If you have any suggestions on what should be covered on the webinar let us know below. Content publishing is a must have digital marketing strategy for car dealers. You just need to decide who is going to do the work each month with interuption.


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