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Having worked in sales and marketing for most of my life, I have never experienced the joy I do now in the merchant processing field. If you need credit card processing equipment online or offline, contact me. My company runs specials all the time.

Because I love helping people obtain their goals and become successful, my approach to any prospective business owner is whether I can save them money and increase their profits. If I can do that, then I\'ve done my job.

One of my passions is blogging about social media marketing for businesses, particularly small businesses. I provide advice and best practices to help businesses understand the quagmire that exists on Facebook, YouTube and other social network marketing opportunities.

In my spare time I take stunning photos, and have been published by: CNN News, KMOV-TV (St. Louis, MO.),Discovery Channel The Storm Chasers, St Louis Bureau of Tourism Online Travel Brochure (2009).

Account Manager: Card Payment Solutions
Marketing Product Manager for SBCDO--Ameritech Yellow Pages
Graphics Manager--Ameritech Yellow Pages
Sales Representative--Verizon Wireless
Sales Manager--Promoter Magazine
Photos By LaTease--Owner/Photographer
LMR Publishing--Owner/Writer
teasastips | teasastips
Any supervisor worth his salt would rather deal with people who attempt too much than with those who try too little." --Lee Iacocca, American businessman

15 Minutes A Day Twittering and Tweeting

Dec 3rd 2010 at 10:00 PM

LaTease RikardYou know, if you're a small business owner, you will inevitably find yourself always looking.  Always looking for the next idea that will solve a problem for your customers.  Me, I'm always looking.  Looking at a problem that is plaguing my clients online and offline.

From time to time, I do social media marketing presentations for businesses.  It's an opportunity for me to speak on the subject that I love--social media marketing.  But, the one problem that troubles me is that my clients have not grasped the concept of how social media is done.  I mean, they know that they need to be on Facebook and Twitter, but they find themselves struggling with the time management piece of it all.

For most business owners, adding social media marketing to their marketing mix is difficult because they don't think they have the time to do it.  True, social media can be a time stealer; that is if you do not manage it properly.  Social media is like this pleasure vacuum that will suck you up and make you like it!  (That's my little joke for the day!)

As far as managing your social media marketing time, I think I've narrowed down a Twitter module that just might help you.


Give Twitter 15 minutes a day; no more, no less.  Spend 5 minutes listening and reading tweets.  Allow your eyes to scan through tweets that are relevant to your niche.

Spend another 5 minutes sharing--retweet relevant quotes, and niche conversations.  This helps to build up a strong following.

Then spend the final 5 minutes tweeting your latest blog posts and articles.

Now, this hasn't been proven to be a deal maker and an earth shattering social media revelation, however, this time management method teaches one thing: consistency.  And that's all successful social media marketing is, being consistent and persistent.  If you do this everyday for 15 minutes a day, you will see your followers increase, your social media relevance grow and eventually you will begin to see the fruits of your labor.

In my next article, I want to talk about Facebook and what you can do with 600 million pairs of eyeballs!

Got any suggestions?  Let me know if this 15 minutes a day works for you. Oh, and follow me on Twitter @lateaserikard

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