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Hectorjayat | hectorjayat

10 Killer Ways To Make Your Online Testimonials More Believable

Jul 17th 2010 at 4:47 PM

1. PICTURES

Ask people if they would e-mail a picture with their

testimonial. If they don't have one scanned you could

have them send their picture by mail and you could

scan it. This technique will give your testimonials more

credibility.

 

 

2. ELECTRONIC SIGNATURES

Most online testimonials you see have text signatures.

You could have people mail their written signature,

scan it, and upload it with their testimonial. People

will feel the testimonial is more official.

 

 

3. ONLINE AUDIO

You could record people's testimonials with a mini tape

recorder over the phone, on your answering machine,

or voice mail. Then you could convert the recording

into a online audio file and upload it to your web site.

You can find more information about converting audio

recording's by typing "real audio" at a search engine.

 

 

4. POSTCARDS

Have people mail you their testimonial on a postcard,

scan it and upload it to your web site. This will give

people proof that the testimonial isn't fake because

it will have a post mark on it.

 

 

5. PROFILES

Ask people to include a profile of themselves with their

testimonial. You could just have them answer some

questions like age, occupation, hobbies, favorite quote,

etc. This will make your testimonials more entertaining

to read.

 

 

6. HAND WRITTEN LETTERS

This is similar to the "electronic signature" tip. Scan

and upload the entire written testimonial or letter to

your web site. This will give your testimonials a feel

of realism.

 

 

7. RECORDINGS

You could record peoples testimonials over the phone

with a mini tape recorder. Then, take the recording

and record it to an answering machine or voice mail

system. Under each one, include a phone number they

can call to hear the actual testimonial.

 

 

8. E-MAIL MESSAGES

When you get e-mail testimonials, publish the entire

e-mail message instead of just the contents. It will be

more believable because it will include the date, time,

subject, who it's from and who it's to.

 

 

9. CONTACT INFORMATION

When you get testimonials from people, ask them if

you could include their contact information under the

testimonial. This will allow potential customers to ask

your current customers questions about your product

or service before they buy. Usually, they will trust

them more than you.

 

 

10. ONLINE VIDEO

If some of the people who give you testimonials have

a camcorder, ask them to record their testimonial on

video and send it to you. Then you could convert the

video to an online video file and upload it to your site.

You can find more information about converting audio

recording's by typing "real video" at a search engine.

 

 

Until Next Time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com

 

 

 

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