If you know anything at all about the LA music scene, you’ll know that it’s very hard to make an impression. The music scene is as tough as Hollywood. Either you’re good enough to make yourself heard, or you’re nobody. This isn’t a scene for the wannabes; it’s a scene for the deserve-to-bes.
Individualism is the key to real success. In marketing, standouts are the products that make the grade. In music, it’s yourself. Your songs, your music, your presentation, your style and character are the major factors. In music, the “unique selling points” of products boil down to one thing – Talent. With a million acts and bands in the city alone, just making yourself heard takes some doing. You need some experience in the media circus, too.
A young lady called Natalie Roth has done pretty much all of the above, in spades. She started as a child actress at a very early age. She was promoted up the ranks of child stars working with very large name-people like Lee Marvin and Raquel Welch.
That sort of media experience really builds character and skills, as well as credentials, and it shows in her video work. She’s now also a singer/songwriter, with her own songs, working with high end singer/songwriters like Avi Toledano, one of Israel’s leading artists. Her current release Daddy is a duet with Toledano. This is a pretty confronting emo song about family separation, and the video is as much a story as a song.
Her pop music has been fueled by a combination of profound life experience and depth of the human spirit. This is indie music with soul and an individual touch which is the sign of the true songwriter’s art. She’s one of those new music artists that tends to stick with you when you listen, and when you hear her, she has that instant link with both pop and the classic songwriter’s vibes.
For a first look at someone you’ll definitely be hearing a lot more about in future, check out her website here at www.natalieroth.net. Expect to be surprised. Everyone else is.