followers 1 popularity
following 0

followers  view all

cannoneye is not in any groups

Does Advertising in Home Textiles Sounds Tough To You?

Jul 8th 2015 at 4:23 AM

Exhibitions are about making connections, building relationships and guarding a level of trust among current and potential clients. Sounds familiar? In the textile industry, networking can be a bit difficult especially when the target is global customers. The services are made available keeping in view the customer’s demand.

More Networking tips at exhibitions:

Participation in brand assists in creating and solidifying connections with their targeted audience.   The business –to-business trade shows helps in a good marketing budget on trade and exhibition shows. They relate realization of an opportunity to grasp at both hands.

The visitor:

Know what you might just get it:

The wealth of the exhibition stand acts on the number of people attending the visitation and seminars. Your aim should be to meet a number of people or forge contacts wisely with particular companies.

Remember, why some people are confident:

Approach the exhibition stand avoiding your time and approach on unnecessary schedule.  Speak to the senior manager often to ensure proper business growth on its potential requirements.

The right one for you: coffee or lunch

Work on the network with the people who attend the exhibition show. Look through a list of exhibitors whom you want to meet or take a break. A prearrange couple of meetings makes you relax as no one wants to go on their feet at an exhibition stand the whole day.

The exhibitor:

Give people some space and time:

Show respect to the people at exhibitions. See what catches your eye and then find genuinely interested or more curious exhibition at the same time.

Increase your traffic to list special attention:

Think of how you would be treated when shop. Similarly, make sure that your exhibition stand should also be attractive and clearly demonstrates to what you have to offer. Pursue them again on what you want to pinch to your friends.

Personal brand experience:

Keep it simple all the networking or sales approach made to interact must feel the sense of uniqueness. Move on with a genuinely interested party to keep them separate. The companies prove to have extraordinary results when networking at a trade or exhibition show.

Other guidelines:

· Many people are busy wasting a small fortune to uninterested visitors.

· It is not cheap to exhibit the trade show. It shall be expensive, requiring money for different things and staff involved in just being there.

  • It relates to the business models to sell stand space when attracting with the quality content and a very persistent and pleasant attitude.
  • The exhibitor should not leave any decision to the last minute as to offering a small percentage of the rate card.
  • Make the sales message on the stand as obvious as possible.
  • Many of the stands have been designed by amateurs to do the marketing brilliantly.
  • Encourage on various options to force on the visiting stand to find the most recommended one.
  • Use in scanning the other stands making it up with the competition to contact through specific appointments.

With the right preparation, exhibitions provide an excellent platform for advertising in home textiles. Keep your current customers happy to build new business opportunities all the time. Connect with prospects to attend an event to keep your customers happy. They enable better understanding of Indian as well as international trade policies for emerging trade issues.

Cannon Eye serves as a special purpose agency in holding advertising for home textiles. The services are offered as per the specific needs of competitive markets in the global marketplace.  Reach the target audience in an influential manner with the help of experts and hi-end technology.


Article Source:

Please to comment

sign in

Remember Me

New to IM faceplate? join free!

Lost Password? click here