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Tips to Drive Website Traffic with Instagram

Feb 1st 2019 at 2:44 AM

Instagram is more than 800 million users worldwide. The network is considered dynamic and creative, its rapid growth has quickly attracted the brands that have gambled just by considering it as a communication channel at the forefront, especially among young people, some of whom are now abandoning Facebook.

Why Instagram

If 8 million companies have opened an Instagram account, why not you? Use Instagram to promote your site and bring traffic to it, you'll see it work!

Oh, you do not have a site yet? You must at all costs find the software for creating websites that will allow you to create a strong and effective presence on the net!

Social networks are one of the essential components of a website's web marketing and Instagram is one of the fastest growing networks among young people today. And do not forget that the number of clicks plays in favor of your SEO position!

Once your site is created, promote it with these 5 tips.

Promote your products and services

On Instagram, as on many social networks, many brands focus their communication on the promotion of their products or services. Some use the network as a catalog of the offers of the moment, others to announce those to come.

To increase the clickthrough rate, many are using video. These brands have understood everything since videos generate more and more commitments on social networks.

Videos like photos highlight a product / service effectively.

Of course, in describing each of these publications, it is necessary to point a link to the site of the mark in question. The presentation of the products is worked on and the visuals are refined and harmonious which enhances the products. It is a quiet natural way that if someone’s like your photo or product he or she will visit your website. That’s why buying Instagram likes are the very swept way to increase traffics of your websites.

Share behind the scenes

Another strategy is to share behind the scenes of his activity with his community. Instead of selling products, you promote brand awareness. Instagram is perfect since it is considered as an elegant, warm, colorful network, it invites users to follow in images the daily life of a brand.

Publish around a universe and a passion

More broadly than brand awareness, one can communicate on the universe and the passions related to it. Instagram is a platform for discovery and inspiration, images shared on the network must be beautiful, creative and inspiring.

The goal? Touch the sensitivity of Internet users by sharing around universes they like. No promotional tone, the goal is to indirectly encourage the sociologist to act.

Rely on influencers

Since its creation, Instagram has quickly become the center of influence marketing. After the @Instagram account, that of Selena Gomez has more than 132 million followers. Not all influencers are celebrities. Betty Autier, blogger, is followed by 883 K of Internet users on the social network. Big community and a great opportunity for brands to promote. That's why many brands rely on their partnership with influencers.

Use stories

Last tip? The use of Instagram stories.

On Instagram, we sell dreams, we tell a story; its history, while remaining authentic.

What better for that than the stories?

The advantage of stories is that, like Snapchat, they are ephemeral. Except if you decide to pin them on your page.

They are therefore the opportunity to dare a touch of spontaneity, to share moments of madness, but also events, unexpected situations, etc.

 

Use them to promote an event while you're there, share your daily activity. Place links (your site's), time filters, position filters, and more, to make communication even more spontaneous.

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