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Hello, everyone. I am Andrew Philips, a content writer, social media marketer, and also a content marketer. I write content in photo editing since 2015. Recently, I joined at Clipping Expert Asia as a writer and social media marketer.
Andrew Philips | Sohel

How to market products on Instagram

Apr 14th 2019 at 9:17 PM


So you want to market products on Instagram?

You have come to the right place.

Instagram has now 25 million active business profiles and has 25 millions of monthly active users.

The growth rate following recent years proves that this is the most effective marketing place filled with potential active users.

You can easily reach to your targeted people to market your products on Instagram if you know how to use this social channel effectively.

In this article, I have highlighted some effective strategies which help you to market products on Instagram.

You can buy Instagram followers to get potential customer by boosting your follower numbers. You can also buy Instagram likes instead of buying followers to get more engagement on your post.

Optimize your business account

First, you might have a business account to promote your brand on Instagram. You can get many benefits by switching your account to a business account. Before knowing the benefits of the Instagram business account, first, we are going to know what’s have an optimize business account.

A business account has a descriptive bio, business-related profile pic, the business account filled with the eye-catching image, and connected with a link which drives the audience to their homepage.

It is the first thing you have to set up when you are creating an account. Also, other Instagrammers follow you by seeing the bio of your account. So, write an interesting bio with emojis.

Now, it times to know a short snippet of having an Instagram business account. Instagram Insights is the most important feature of a business account.

It shows the details of your business account. You can know which content works well and which content gets less impressive.

You can also know what types of content your audiences like most.

In this way, you can easily create audience base content which helps you to market your products on Instagram.

Follow business relevant account

Find out the account similar to you on Instagram who already uses Instagram for promoting their brand. Follow them on Instagram and interact with their post by liking and commenting. In this way, your account will reach to the audiences who interested in your business. You also get the business relevant audiences.

Use hashtags

Use hashtag each your post which helps you to get followers and likes. You should use business-relevant hashtags which bring your post to the potential audiences.

Now, the question is- how can I find business-relevant hashtags?

Every brand uses the hashtag on their post. You can collect hashtags from their account by following the business account. Also, you should notice which hashtag perform better. In this way, you can collect many business-related hashtags on Instagram.

Post high-quality photo

Your photo seems to like a needle in the haystack if it is not getting more engagement. With a low engagement rate on your account, you can't step up from the competition on Instagram.

You can get more attention when you have high-quality and eye-catching photos on your account. Create eye-catching content that makes your audiences inspire and pauses them to view your post. In this way, a high-quality business photo helps to increase the engagement rate of your post.

Other tips to market products on Instagram

  • Post at the right time
  • Use Instagram Stories
  • Run contest on Instagram
  • Work with influencer
  • Use call to action


Instagram is continually growing its user rapidly. The business also started using Instagram to promote their product on this social channel.

Try to use these tips on how to market products on Instagram for growing your business on Instagram. Hope, you will get the result very soon if you follow the guideline step by step.


















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